Copper vs Freshsales: Which CRM Tool Is Better in 2026?
Copper
From $23Freshsales
From $9Quick verdict
Overall pick: Freshsales
Freshsales is the stronger overall pick for most buyers: it costs less per seat ($9 vs $23), offers a free plan Copper does not, and covers lead scoring and built-in calling that Copper lacks. Copper remains the better fit for teams deeply embedded in Gmail and Google Workspace, where its native integration and agency focus matter more than the extra features. Buyers who need dialing or scoring should choose Freshsales; Google-centric teams can justify Copper's higher per-seat price.
- Freshsales's entry plan ($9) is 61% cheaper than Copper's ($23).
- Freshsales has a free plan; Copper does not.
- Only Freshsales offers: lead scoring, built-in dialer & call logs.
Cost calculator
| Tool | Monthly | Yearly |
|---|---|---|
| Copper · per user | $115.00 | $1380 |
| Freshsales · per user | $45.00 | $540 |
Based on entry-level paid plans. Prices change, so check the vendor before you buy.
Which one should you choose?
| If you need… | Pick | Why |
|---|---|---|
| Budget-conscious startup choosing a first CRM | Freshsales | Freshsales starts at $9 per seat with a free plan; Copper has no free plan and starts at $23 per seat. |
| Team that needs built-in calling and call logs | Freshsales | Freshsales includes a built-in dialer; Copper does not offer calling. |
| Sales team relying on lead scoring | Freshsales | Freshsales supports lead scoring; Copper does not. |
| Creative agency working entirely in Gmail and Google Workspace | Copper | Copper is built specifically for Google Workspace and lists Gmail/Google Workspace teams and creative agencies as its best fit. |
| Buyer comparing per-seat cost at scale | Freshsales | Both bill per seat, but Freshsales' $9 starting price is lower than Copper's $23. |
Feature comparison: Copper vs Freshsales
| Feature | ||
|---|---|---|
| Free plan | ❌ | ✅ |
| Starting price | $23 /user/mo | $9 /user/mo |
| Visual sales pipelines | ✅ | ✅ |
| Email tracking & 2-way sync | ✅ | ✅ |
| Lead scoring | — | ✅ |
| Built-in dialer & call logs | — | ✅ |
| Workflow automations | ✅ | ✅ |
| Revenue forecasting & reports | ✅ | ✅ |
| Mobile iOS / Android app | ✅ | ✅ |
| Public API | ✅ | ✅ |
Highlighted rows are where the tools differ.
Pros and cons
Copper
- Built specifically for Google Workspace teams
- Covers pipelines, email tracking, automations, reporting, mobile app, and API
- Positioned for creative agencies
- No free plan
- Higher starting price at $23 per seat
- No lead scoring or built-in calling
Freshsales
- Lower starting price at $9 per seat
- Free plan available
- Includes lead scoring and a built-in dialer
- Covers pipelines, email tracking, automations, reporting, mobile app, and API
- Not positioned around Google Workspace integration
- Founded in 2016, a shorter track record than Copper's 2013 founding
At a glance
The CRM built specifically for Google Workspace.
Founded 2013 · From $23 · 6/8 tracked features
Best for: Gmail / Google Workspace teams, creative agencies
See Copper alternatives →Modern CRM with built-in phone, email and AI insights.
Founded 2016 · From $9 · 8/8 tracked features
Best for: startups, all-in-one sales communication
See Freshsales alternatives →FAQ
Is Copper cheaper than Freshsales?
No. Copper starts at $23 per seat, while Freshsales starts at $9 per seat.
Does Freshsales have a free plan?
Yes, Freshsales offers a free plan; Copper does not.
Which tool includes lead scoring?
Freshsales includes lead scoring; Copper does not.
Which tool has a built-in dialer?
Freshsales has built-in calling with call logs; Copper does not.
Which is better for Google Workspace teams?
Copper, which is built specifically for Google Workspace and lists Gmail/Google Workspace teams as a best fit.
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Data last reviewed: pending verification. All CRM tools →