beehiiv vs MailerLite: Which Email Marketing Tool Is Better in 2026?

beehiiv

From $39

MailerLite

From $10

Quick verdict

Overall pick: MailerLite

Choose beehiiv if you are a newsletter publisher focused on monetization through paid subscriptions and built-in growth tools, and are willing to pay a higher flat starting price of $39. Choose MailerLite if you are a budget-conscious team or general newsletter sender who needs e-commerce integrations and a lower flat starting price of $10. Both offer visual automation, landing pages, A/B testing, paid newsletters, an AI assistant, and a public API, but neither includes SMS marketing.

MailerLite's entry plan ($10) is 74% cheaper than beehiiv's ($39).
Both offer a free plan, so you can test them side by side at no cost.
Only MailerLite offers: e-commerce integrations.

Try beehiiv →Try MailerLite →

Cost calculator

Team size: 5 users

Tool	Monthly	Yearly
beehiiv · flat	$39.00	$468
MailerLite · flat	$10.00	$120

Based on entry-level paid plans. Prices change, so check the vendor before you buy.

Which one should you choose?

If you need…	Pick	Why
Newsletter publisher monetizing through paid subscriptions	beehiiv	beehiiv is best for monetized newsletters and includes paid subscriptions, with a flat starting price of $39.
Budget-conscious team needing email marketing under $20	MailerLite	MailerLite has a flat starting price of $10, compared to beehiiv's $39.
E-commerce store integrating email with product sales	MailerLite	MailerLite supports e-commerce integrations, while beehiiv does not.
Creator launching a paid newsletter with growth and ad network support	beehiiv	beehiiv is designed for newsletter publishers with a growth and ad network, and includes paid subscriptions.
Team needing visual automation, landing pages, and A/B testing on a budget	MailerLite	Both tools offer these features, but MailerLite starts at $10 flat versus beehiiv's $39 flat.

Feature comparison: beehiiv vs MailerLite

Feature	beehiiv	MailerLite
Free plan	✅	✅
Starting price	$39 /mo	$10 /mo
Visual automation flows	✅	✅
Landing pages	✅	✅
A/B testing	✅	✅
Paid subscriptions	✅	✅
E-commerce integrations	—	✅
SMS marketing	—	—
AI writing assistant	✅	✅
Public API	✅	✅

Highlighted rows are where the tools differ.

Pros and cons

beehiiv

Flat starting price of $39 with a free plan available.
Built for newsletter publishers with paid subscriptions and a growth/ad network.
Includes visual automation flows, landing pages, A/B testing, AI assistant, and public API.

No e-commerce integrations.
No SMS marketing.
Higher flat starting price ($39) than MailerLite ($10).

Try beehiiv →

MailerLite

Flat starting price of $10 with a free plan available.
Includes e-commerce integrations, unlike beehiiv.
Offers visual automation flows, landing pages, A/B testing, paid newsletters, AI assistant, and public API.