7 Best HubSpot CRM Alternatives in 2026
Ranked by how closely each tool matches HubSpot CRM's feature set and price (from $15).
1. Zoho CRM 98% match
Feature-packed omnichannel CRM on a budget.
From $14 (cheaper) · Free plan: yes · Best for budget-conscious teams, Zoho ecosystem users
Try Zoho CRM →HubSpot CRM vs Zoho CRM2. Salesforce 90% match
Industry-leading enterprise customer relationship management.
From $25 · Free plan: no · Best for enterprises, complex sales teams
Try Salesforce →HubSpot CRM vs Salesforce3. Freshsales 90% match
Modern CRM with built-in phone, email and AI insights.
From $9 (cheaper) · Free plan: yes · Best for startups, all-in-one sales communication
Try Freshsales →HubSpot CRM vs Freshsales4. Pipedrive 89% match
Visual pipeline CRM designed for salespeople.
From $14 (cheaper) · Free plan: no · Best for sales reps, pipeline-focused SMBs
Missing vs HubSpot CRM: Lead scoring
Try Pipedrive →HubSpot CRM vs Pipedrive5. Close 73% match
Inside sales CRM with built-in calling, SMS and email sequences.
From $49 · Free plan: no · Best for inside sales teams, high-volume outreach
Missing vs HubSpot CRM: Lead scoring
Try Close →HubSpot CRM vs Close6. Copper 73% match
The CRM built specifically for Google Workspace.
From $23 · Free plan: no · Best for Gmail / Google Workspace teams, creative agencies
Missing vs HubSpot CRM: Lead scoring, Built-in dialer & call logs
Try Copper →HubSpot CRM vs Copper7. Capsule 68% match
Simple, intuitive online CRM for small businesses.
From $18 · Free plan: yes · Best for solopreneurs, small businesses wanting simplicity
Missing vs HubSpot CRM: Lead scoring, Built-in dialer & call logs, Workflow automations
Try Capsule →HubSpot CRM vs Capsule